
It would be easy for Lotus to neglect the sublime Elise in its astonishing barrage of new products; if something’s awesome, why futz with it? But the company’s array of fresh faces (which include the Eterne, Esprit, Elan, and Elite) at the Paris show does include a major makeover for the most well-known current Lotus, [...]
Mar 3 2011 | Posted in
Rumor Mill |
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For as long as most folks at Lotus Cars in Hethel, England, can remember, most everyone has eaten lunch in the office, worked eight-and-a-half hours Monday through Thursday, and then taken off the rest of the day at noon on Friday. So a weekend at Lotus works out to two-and-a-half days. In the late ’80s, [...]

With all Lotus cars, heart-pounding thrills come by way of lightness. The S 260 goes the full monty, shedding weight by using carbon fiber wherever feasible. The total weight savings add up to 60 pounds less than an Exige S, or 2000 at the curb. The supercharged, 1.8-liter Toyota four-cylinder makes 17 more horsepower than [...]

“Cool” can mean several different things. It could refer to the temperature in Geneva during the 2011 show. The temperament of the Swiss people, too. But to most people, it simply means “awesome.” And cool can also take several different shapes, as you’ll see below.

14.15 CET was the time, the Lotus Stand at the Geneva Motor Show was the place. La Roux’s ‘In For The Kill’ set the scene as the backing track for the Lotus update movie that showed the progress at the head quarters in Hethel during which Group Lotus CEO Dany Bahar reiterated the importance of [...]
Mar 3 2011 | Posted in
Lotus News |
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Maximum fun, minimum collateral Anyone harbouring under the misapprehension that Lotus might be moving away from performance through lightweight only needs to take a quick ride in the new 1.6 Lotus Elise Club Racer to know that’s definitely not the case. The bright engineers at Lotus put even the lightest of Lotus’ modern cars on [...]

One of Hollywood’s favourite music moguls, Doc McGhee, took time out of touring to talent scout the stars at Lotus. Music manager, Doc McGhee, the brains behind iconic acts such as Mötley Crüe, Bon Jovi, James Brown and Diana Ross took time out of his heavy schedule to take a trip up to the Lotus [...]
Mar 3 2011 | Posted in
Lotus News |
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